|Identify Your Target Audience
||Focus On The Right Priorities
||Measure Your Success
|Create a customer persona to refine messages & delivery to attract more ideal customers.||Easily brainstorm new project ideas. Learn how to prioritize & tackle the most impactful projects first.||Determine which metrics tie to your goals. Then track your results using Google Analytics.|
Introduction to Marketing Plans
|Prepare for the course by understanding what a marketing plan is & why you need one to drive success.
Set Marketing Goals
|Learn how to determine SMART goals that help you prioritize your plan to influence these key metrics.
Track & Measure Goals
|Connect the dots between the content you publish and the results towards your goals using Google Analytics.
Target Specific Audiences
|Create a marketing persona, so you can create content that attracts your ideal customers.
Prioritize Projects for 10x Growth
|Brainstorm new project ideas. Then prioritize them based on which projects
will impact your goals most effectively.
Plan Project Timelines
|Develop marketing project timelines. Map out the entire creation process for marketing campaigns using a content & promotion checklist.|