How To Plan A Marketing Calendar


Getting organized to publish more content with better results

Video Thumbnail
Video Thumbnail

In this course, you’re going to learn “How To Build A Marketing Calendar That Will Boost Results By 299%.”

Right now you might NOT have a comprehensive view of what’s going on in your marketing...

...what content is coming up?

...what needs written or designed tomorrow?

...who should be working on it?

Maybe you’ve tried the old color-coded Google Calendar trick?

But then you quickly figure out there are way too many colors to keep straight. And now you have a note documenting which color stands for what kind of content.

^^^That feels silly, doesn’t it?

We’re stuck with a disparate layout of our marketing—across the entire team or company.

At CoSchedule, we call this makeshift marketing — and our mission is to help every marketing team defeat the beast by the power of a data-driven marketing calendar!

I’m Jordan, a Content Marketing Strategist here at CoSchedule.

In the lessons ahead, you will learn how to turn your strategy into reality using the power of a super-organized marketing calendar.

We’ll cover everything from where to start… to determining the right publishing frequency (also called a cadence)... to a framework to drive traffic, build a loyal audience, and earn more qualified leads.

If that sounds good, let’s get started.

Your Instructor

Jordan Loftis
Jordan Loftis
Jordan is CoSchedule's content marketing strategist. His content chops run deep, from copywriting to hosting the "Actionable Marketing Podcast." To date, he's ghostwritten 18 business books, is a frequent speaker at conferences and retreats, and loves a good dad joke.

Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
After enrolling, you have unlimited access for 1 full year. Want lifetime access? Contact your CoSchedule CSM for details.

Ready to up your A game?

Invest in yourself with Academy Pro

Or talk to an expert and discover how CoSchedule + Academy Pro can give your marketing team an edge.